Online grocery sales in the US are growing much more quickly than the overall grocery market, says Business Insider. By 2023, online grocery sales are expected to reach $59.5 billion, up from $23.9 billion in 2018. Amazon took an early lead among consumers in the market. In 2017, 74% of consumers named Amazon as their first-choice online grocer. But things changed in 2018. While Amazon’s still in the lead, it’s now the top choice for only 38% of consumers.
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